Interactive Marketing Services
The web provides an advertising landscape unparalleled in flexibility and ability to target customers. It is our job to make sure you excel.
Generating traffic to your website is the easy part. Maximizing profits by properly managing marketing channels and spend is where the work comes in.
Read below to learn about our suite of marketing services – all provided with LeapMatrix’s focus and tenacity needed to increase your rates of return.
Search Engine Optimization
Optimizing your business for natural search listings is our specialty. Helping our clients grow their business through “free” search listings is the most profitable marketing tactic we can execute.
Our SEO process is structured. We identify problems within your “on-page” and “off-page” site factors and set projects in motion to generate natural search improvement. Components of our search engagements include:
- Keyword and Competitive Intelligence
- Page Audits
- Link Building
- Content Syndication
- Ongoing progress reporting
Data Feed Marketing Management
Your product data feeds are the levers that drive your incremental sales. As consumer behavior trends shift towards these online destinations, establishing integrations with the leading Comparison Shopping Engines (ex. Shopzilla.com) and shopping portals (ex. Yahoo Shopping) is paramount.
Our teams take on this task for you. We handle the feeds for multiple online shopping locations – ensuring that your brand has a wide presence online.
Within our marketing feed management, we go a step beyond other firms. We proactively monitor conversion results and continuously look to improve key performance indicators so you get the maximum value for your marketing dollar.
Paid Search Management
We offer complete solutions for executing your paid search campaigns. LeapMatrix manages the ad creation/review processes and increases your search profitability through cost-per-click (CPC) reduction.
Our split testing and automated bid management tools also allow retailers to have an added layer of ppc sophistication for maximum efficiency.
Affiliate Marketing Management
Simply put, affiliate marketing is the most predictable interactive marketing channel available today. LeapMatrix can manage the affiliate programs by partnering with some of the web’s most powerful publisher networks including
- Link Share Corporation
- Commission Junction
- Hydra Media
- Share A Sale
We help administer and manage your campaigns within these leading affiliate channels. Your eCommerce business can likely experience incremental revenue increases in the 20-30% range if attractive promotions are executed within the affiliate marketplace.